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Squarespace & Small Business blog

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Ready to get more done while doing less?

You already know just a pretty-looking website doesn’t do squat for small business.

Revolving around your Squarespace website hub is strategic design, brand messaging, lead generation, business growth strategies, and systems that actually work for your business. When employed with precision, they can streamline your workload and keep your business running while you take the weekend off.

I believe in crafting site messaging and systems that work harder so you can nix overwhelm, attract & engage new-found fans, and get back to doing what you actually like. Let’s get into it:

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Business Unplugged Carolyn Leasure | Maypop Creative Studio Business Unplugged Carolyn Leasure | Maypop Creative Studio

“How do I find a website designer?”: 8 Key Questions to Ask

YESSS you’re finally ready to start on your site! But now you actually have to find a website designer and that’s a WHOLE other barrel of apples.

Finding the right web designer and developer is about connecting with someone who:

  • gets your vision,

  • can align with your priorities,

  • and shares your taste in snacks.

Well, maybe the snacks aren’t a deal-breaker. (Maybe.)

But launching or redesigning a website is a big project with lots of moving parts.

It’s not just about choosing a design style. Because the journey is as important as the destination. And your website journey doesn’t end with your launch date.

Here are the 8 key questions to ask in the get-to-know you phase.

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Client Magnetism, Brand Alchemy, Systems That Sing, Business Unplugged Carolyn Leasure | Maypop Creative Studio Client Magnetism, Brand Alchemy, Systems That Sing, Business Unplugged Carolyn Leasure | Maypop Creative Studio

4 Ways To Ditch The Feed: Marketing Without Social Media

“I hate social media but I need it for business.” In a world dominated by viral cat videos, cringe-worthy dances, and endless scrolling, marketing without social media seems like a pipe dream. But what if you can grow your business off the 9x9 grid?

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About
Carolyn

The vibrant hummingbird from the SmallBiz Sidekick logo, a beacon of innovative and tailored website design solutions for the bustling entrepreneur

Hey hey! It’s me, your friendly tech-decoding website designer.

Using Squarespace websites combined with tech integrations, I work with solopreneurs who are burnt out from doing everything themselves – and are ready for their online presence to start working for them rather than the other way around.

When not constructing seamless automations or copy-driven web design, you can find me playing Himalayan Sound Bowls for a meditation shortcut, or splashing and whooping down the Rivanna River in an inner tube with my husband and two young sons.

All about a life-first business

Collage showcasing the diverse aspects of SmallBiz Sidekick's website design and development services, highlighting creativity and technical expertise
Another stylish divider, because who says you can't mix business with pleasure? Certainly not us at SmallBiz Sidekick, where we blend functionality with flair.
graphic - layered sections in a circle shape: green, grey and white.